The driving factors behind this growth include the demand for more immersive and interactive content, the need for efficient content production methods, and the desire to enhance user engagement through personalized experiences.

At the Digiday Media Buying Summit in Nashville this week, media agencies addressed how they’re using AI in practical ways like optimizing existing media.

Minister of Justice and Attorney General of Canada Arif Virani speaks about the Online Harms Act: the proposed law does mandate a takedown of content is when it comes to intimate image abuse, and that includes deepfakes or content that's created by AI.